Unilever Vietnam (Uniquely U)
UFresh Marketing
VietnamFMCG & Consumer Goods
Mô tả công việc
We’re inviting passionate young talents to kickstart their careers with us by joining our team. As a UFresh Marketing, you’ll dive into exciting projects focused on Social-First Marketing and work at the intersection of strategy and execution. This opportunity is perfect for candidateswho are consumer-centric, eager to shape brand strategies, and ready to build winning campaigns for leading FMCG brands.
You could read more about Social-First Marketing here or here.
KEY RESPONSIBILITIES
Brand, Consumer, & Strategic Building
- Analyze market trends, consumer intelligence, and competitive landscape to shapebrand positioning & strategic direction
- Unlockbrand growth opportunities by uncovering whitespace, key consumer tensions
- Partner with Brand Managers to build strategies that lead the market & win consumers
- Drive planning of brand activities across channels and platforms
Execution Champion
- Lead and execute brand campaigns, activations, promotions end‑to‑end
- Own core marketing operations, including both content & experience initiatives
- Partner with Trade, Sales, and Finance to translatestrategy intoday‑to‑day execution
- Work closely withAgencies ecosystem to deliver with speed, quality, and impact